The start of the conversation is not when someone answers the phone; it starts with the development of the script. Set the stage early in an SDR’s development that their script / messaging is a map of a conversation.

Keep In Mind:

  • It’s important to think of your script as the map
  • As a coach, you are the GPS
  • Use FrontSpin Whisper & Monitor function: whisper coaching is a vital tool in their development/ability to live coach.


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Katie Lacy

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