Would you ask a girl to guy to marry you on your first date? No way! So why are SDRs pitching their solution as soon as they get a prospect on the phone? It is important to identify the prospect’s pain points and see if your solution is a fit for their business before you jump to the sales pitch!
Cold calling can be nerve-racking, especially when you are new to the phones. To help ease the discomfort of breaking the ice with cold calling, Christopher Lee shares his cold calling tips and tactics in this episode of FrontSpin Boot Camp.